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Diesel says “BE STUPID” – What do you think?

September 23, 2010

Great idea or a terrible campaign? Playful or plain dumb? “Be yourself” or “be fucked”? Daring or pointless?

Personally, I like the general idea and concept. I love some of the executions, but there are a few ‘fail’ ones as well…

Pics via Ask a Copy Writer and Copy Ranter.

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