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BTW, simple ideas work

June 30, 2009

Saw this over at the Amnesia blog.

The display image is not static. There’s a flash execution for the banner and it’s well worth clicking on to check out.

Simple, effective and funny in a tongue-in-cheek way. Provoking an emotive response to an ad is a great way to get people to remember it.

The banner was designed by Bridge Worldwide and is a Cannes 2009 gold lion winner.

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